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Best Eyelash Growth Serums

What are the best eyelash Growth Serums, and which one fits me?

Reviewed by Taylor Anderson, RN

Aesthetic Registered Nurse

Taylor Anderson is an aesthetic registered nurse and a reviewer for Hot or Nothing.

Updated October 9, 2026

Quick answer

The best eyelash growth serum is bimatoprost 0.03%, sold as brand Latisse and as compounded generic versions, and it is the only lash serum FDA-approved to make lashes longer, thicker and darker. With nightly use on the upper lash line, lashes look clearly fuller within about 2 months, but they go back to how they were once you stop, so any lash serum is an ongoing monthly cost. Drugstore serums such as GrandeLASH-MD often contain isopropyl cloprostenate, an untested relative of bimatoprost, while peptide and vitamin serums are gentler but give a smaller change.

In this guide

Key takeaways

  • Bimatoprost 0.03%, sold as brand Latisse and as compounded generics, is the only FDA-approved lash serum, and it makes lashes longer, fuller and darker.
  • Compounded generic bimatoprost needs a prescription and is listed by Alan Health from $60 a month paid upfront for a 6-month plan, while GrandeLASH-MD costs $36 with no prescription but contains isopropyl cloprostenate, an untested relative of bimatoprost.
  • Itchy eyes, red eyes and darker lid skin are the most common side effects, and darker lids usually fade after you stop, but bimatoprost can turn the colored part of your eye browner for good.
  • Lashes look clearly longer, fuller and darker within about 2 months of nightly use, and they go back to how they were within months of stopping, so budget for a serum every month.
  • If you are pregnant, nursing or trying to conceive, skip prostaglandin serums, and if an eye color change or hollow-looking lids would be a dealbreaker, a peptide or vitamin serum is the gentler choice.

The eyelash growth serum with the strongest proof is bimatoprost 0.03%, sold as Latisse and as compounded generic versions. It is the only one FDA-approved to grow lashes, and in its 16-week trial lashes grew about 25% longer and 106% fuller, compared with 2% and 12% on a placebo. Many over-the-counter lash serums contain a related prostaglandin, such as isopropyl cloprostenate, that has never been formally studied. Peptide and vitamin serums are gentler but have the least evidence.

Your choice comes down to three options. You can use a studied prescription serum with someone screening your eyes first. You can buy an unstudied prostaglandin serum off the shelf. Or you can use a gentler serum that promises less. All three stop working when you stop using them.

Which eyelash growth serum has the most proof that it works?

Bimatoprost 0.03% is FDA-approved to treat thin or sparse lashes by making them longer, thicker and darker. You apply it every night along the upper lash line.

In the trial on the Latisse label, lashes on bimatoprost grew 1.4 mm (25%) longer and 106% fuller by week 16. Lashes on the placebo grew 0.1 mm (2%) longer and 12% fuller.

A year-long trial tested people with naturally sparse lashes. By month 4, about 4 in 10 people on bimatoprost had lashes that their doctor rated clearly better and that they were happier with. On placebo, about 7 in 100 did.

These trials were run on women like you. Across six trials, almost 97% of the people were women. Their average age was about 48, and they ranged from 19 to 78.

A 2024 review of lash serum ingredients rated the evidence for bimatoprost at its highest level. It rated isopropyl cloprostenate, the prostaglandin in many drugstore serums, at its lowest, because no formal studies have tested whether it grows lashes.

How do Latisse, generic bimatoprost and drugstore lash serums compare?

Serum Active ingredient FDA status Evidence Prescription needed Listed price
Brand Latisse Bimatoprost 0.03% FDA-approved for lash growth Placebo-controlled trials Yes
Compounded generic bimatoprost Bimatoprost 0.03% Not FDA-approved (made by compounding pharmacies) Same active ingredient as Latisse; the compounded versions were not the products tested in the trials Yes Alan Health: from $60 a month, paid upfront for a 6-month plan. TelaCure: from $95 a month
Over-the-counter prostaglandin serums, such as GrandeLASH-MD Isopropyl cloprostenate Not FDA-approved No formal studies. The brand ran its own 12-week study of 30 people No GrandeLASH-MD: $36
Peptide or vitamin serums Peptides, panthenol, ginseng and similar Not FDA-approved Too few formal studies No

Brand Latisse is the FDA-approved product, and you need a prescription for it.

Online clinics sell compounded generic bimatoprost 0.03%. Alan Health lists it from $60 a month when you pay upfront for a 6-month plan. TelaCure lists prescribed bimatoprost from $95 a month, made by a compounding pharmacy. In TelaCure's own words, "Compounded preparations are not FDA-approved products."

GrandeLASH-MD costs $36 and needs no prescription. Its ingredient list includes isopropyl cloprostenate. It comes in 1 mL (6 weeks), 2 mL (3 months) and 4 mL (6 months) sizes. In the brand's 12-week study of 30 people, 91% saw lashes that looked longer.

Peptide, panthenol, ginseng and other non-prostaglandin serums may help. Too few formal studies have tested them on lashes to show how well they work.

What side effects can eyelash growth serums cause?

The most common side effects of Latisse were itchy eyes, red eyes and darker skin on the lid. Each happened in about 3% to 4% of users.

Bimatoprost can make the colored part of your eye browner, and that change is likely to be permanent. Darker lid skin fades in most people after they stop.

Hair can grow wherever the serum keeps touching your skin. That is why the label tells you to blot any extra off your lid and keep it from running onto your cheek.

Few people quit bimatoprost because of side effects. In the pooled trials, 3.2% stopped, compared with 2.4% on placebo. One person out of 680 developed sunken eyes in both eyes.

Eye experts and laypeople graded the brands' own before-and-after photos and found more signs of fat loss around the eyes in prostaglandin lash serum users. Photos of people using non-prostaglandin serums or false lashes showed fewer signs. The authors call it a proof-of-concept study, which means an early look rather than a final answer. They also reported a 35-year-old woman whose eyes looked hollow after 10 months on Lash Boost, an isopropyl cloprostenate serum. The change reversed 6 months after she stopped.

If you use prostaglandin drops to lower eye pressure, bimatoprost may make them work less well. Tell anyone who checks your eye pressure that you use it.

How long does eyelash serum take to work, and what happens when you stop?

In the trial, lashes were measurably different within 2 months. In the Latisse trial, lashes were clearly longer, fuller and darker than on placebo by week 8. The difference held at weeks 12 and 16.

Here is how you use it:

  • Start with a clean face, no makeup and no contacts.
  • Put one drop on a fresh sterile applicator and run it along the upper lash line only. Do not apply it to the lower lashes.
  • Use a new applicator for your other eye.
  • Do this once a night. Extra drops will not grow your lashes faster.

Your results last only as long as you keep using the serum. In the long-term trial, the gains held for about 2 months after people stopped, then faded markedly by 4 to 6 months. The label says lashes are expected to go back to how they were before treatment.

Drugstore serums need ongoing use too. Grande tells you to apply GrandeLASH-MD daily for a full 3 months, then every other day once you like the result.

Which eyelash serum is right for me?

If you want the biggest change backed by trials, choose bimatoprost. It is the serum tested against a placebo. Getting it through a prescriber also means someone asks about your eye pressure, glaucoma drops and eye color before you start.

If you buy an "MD" or drugstore serum, read the ingredient list first. Prostaglandins can appear as bimatoprost, norbimatoprost, isopropyl cloprostenate, dechloro-dihydroxy-difluoro-ethylcloprostenolamide or methylamido-dihydro-noralfaprostal. Researchers found that the ingredient list customers see often leaves them out entirely, so a serum that looks prostaglandin-free may still contain one.

If you are pregnant, nursing or trying to conceive, skip prostaglandin serums for now. The bimatoprost trials excluded pregnant and nursing women, and Grande says not to use its serum while pregnant or nursing.

If a permanent change in eye color or any risk of hollow-looking lids is a dealbreaker, a peptide or vitamin serum is the gentler choice. Expect a smaller change, because these serums have the least evidence.

Whichever serum you choose, budget for it every month. Your lashes go back to how they were once you stop, so it is an ongoing cost.

You want to look more awake and put-together, and lashes are only one part of that. Take the quiz to build a hair and skin plan with our clinical team. Mention any lash serum you use or are considering so your plan accounts for it.

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FAQ

Can eyelash serum change your eye color?

Yes, bimatoprost, the ingredient in Latisse, can make the colored part of your eye browner, and the label says that change is likely to be permanent. Darker skin on the eyelid can also happen, but it fades in most people after they stop. Peptide and vitamin serums are the gentler choice if any risk of an eye color change is a dealbreaker for you.

Is generic Latisse the same as Latisse?

Generic Latisse has the same active ingredient as Latisse, bimatoprost 0.03%, but it is not the same product. The generic versions sold online are made by compounding pharmacies, are not FDA-approved and were not the products tested in the trials. Alan Health lists it from $60 a month when you pay upfront for a 6-month plan, and TelaCure lists it from $95 a month. Both brand and generic versions need a prescription.

Does GrandeLASH have prostaglandin in it?

Yes, GrandeLASH-MD lists isopropyl cloprostenate, a prostaglandin related to bimatoprost, in its ingredients. No formal studies have tested whether isopropyl cloprostenate grows lashes, though the brand ran its own 12-week study of 30 people. GrandeLASH-MD costs $36, needs no prescription, and Grande says not to use it while pregnant or nursing.

Can lash serum make your eyes look sunken?

It can, though it is rare in the research. In the pooled bimatoprost trials, one person out of 680 developed sunken eyes in both eyes. An early photo study found more signs of fat loss around the eyes in women using prostaglandin lash serums, and researchers reported a 35-year-old woman whose eyes looked hollow after 10 months on Lash Boost, an isopropyl cloprostenate serum. Her eyes went back to normal 6 months after she stopped.

Keep reading

Sources (5)
  1. Bimatoprost 0.03% for the Treatment of Eyelash Hypotrichosis · pmc.ncbi.nlm.nih.gov · captured October 9, 2026
  2. Long-term safety and efficacy of bimatoprost solution 0·03% application to the eyelid margin for the treatment of idiopathic and chemotherapy-induced eyelash hypotrichosis: a randomized controlled trial - PubMed · pubmed.ncbi.nlm.nih.gov · captured October 9, 2026
  3. Eyelash serums: A comprehensive review · onlinelibrary.wiley.com · captured October 9, 2026
  4. [PDF] LATISSE (bimatoprost) Label - accessdata.fda.gov · accessdata.fda.gov · captured October 9, 2026
  5. Generic Latisse - Longer, Fuller Lashes | Alan Health · alanmeds.com · captured October 9, 2026